.jpg)
Marketing Hospitality
Welcome to the Marketing Hospitality Podcast, where we unravel the secrets of successful marketing in the ever-evolving hospitality industry.
Join marketing veteran and Clover Media Founder Eddie Garrison as he shares insights on leveraging digital trends, customer experiences, and innovative strategies to elevate your hospitality business.
From mastering social media engagement to navigating the world of influencer partnerships, this podcast is your compass in the dynamic landscape of hospitality marketing.
Marketing Hospitality
5 Tips for Leveraging Email Campaigns for Hotels
The hotel industry is one of the world’s most valuable markets, bringing in over $600 billion each year. For hoteliers, the question is — how do you get a chunk of that pie? After all, competition is fierce, and hotels in cities and towns worldwide compete for business every day.
One way to beat the competition is to launch a comprehensive email marketing strategy. Stats show that hotel email marketing campaigns get an average open rate of around 22.48% with a 1.61% click-through rate.
In this episode, I'll go over five tactical and easy-to-implement social media content strategies for hotels looking to use email marketing to drive more bookings from past guests.