The Modern Marketer
Welcome to The Modern Marketer Podcast, your go-to destination for the latest news, updates, and proven tactics to elevate your brand’s marketing game.
Join host Eddie Garrison as he dives into actionable tips, cutting-edge strategies, and innovative approaches designed to help your business grow.
From mastering your marketing strategy, to optimizing it across all verticals, The Modern Marketer delivers the insights you need to stay ahead in today’s fast-paced world.
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The Modern Marketer
How Hotels Can Use Word of Mouth to Their Advantage
Word of mouth remains a powerful influence on consumer decisions, especially in the hospitality industry. Despite misconceptions, businesses can exert some control over this phenomenon.
Consumers tend to choose your brand over others when they perceive it as popular among their peers. Additionally, prioritizing the satisfaction of existing customers can turn them into brand ambassadors, spreading positive word of mouth.
Let's delve deeper into the concept of word of mouth and its significance in the hospitality sector.
